If you are eating an imported chicken, there is a 38%* chance that it is from Brazil. So how did Brazil reach here?
Well, Brazil poultry industry is one of the major employers in Brazil. In 2016 it employed a staggering 3.6 million people. The industry contributed around 1.5% of the National Gross Domestic Product.
The industry has but one goal, to provide healthy chicken and promote health and happiness around the world. Well not all the chicken that is produced goes out. Brazil’s chicken production in 2016 reached to an astounding 13.4 million of which 66% stayed home. It was necessary because Brazil is one of the top chicken consumers in the world. The per capita consumption of brazil is 41.8 Kg which needs to be met.
With the rest of the 34% which is exported to more than 150 countries worldwide, Brazil dominates the list of chicken exporters since 2004.
With this progress Brazil has been able to put more chicken on the table which eventually reduced the amount of other meats.